March 2017 Best Links from the Web

By Hélène Dubos | From the Web

Apr 05

 

Ryanair sticks to customer experience strategy as profit declines

Ryanair sticks to customer experience strategy as profit declinesRyanair will extend its holiday packages service to additional markets over the next few months. Ryanair Holidays, which launched in December in Ireland, Germany and the UK, has had its teething problems as the carrier suspended the service in January after it discovered a technology provider was screen-scraping the site. Source

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Airlines Become More Sophisticated With Personalized Offers for Passengers

Airlines Become More Sophisticated With Personalized Offers for Passengers

Iberia asked customers to go to a special website, where they would share information on their travel desires and contact information for a favored travel partner. A little later, the customer’s friend would receive an email from Iberia. “Feliz Navidad,” it started, before explaining that the friend had created a special travel-related holiday card, with help from Iberia. Source

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7 travel trends for 2017: data science, China, buses and more

7 travel trends for 2017: data science, China, buses and more

After the failure of even the most well-respected pollsters to accurately predict the outcomes of not only Brexit but also the US presidential election, predictions are out of favour. Source

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Top ten common causes of airline disruptions

Top ten common causes of airline disruptions

Flight delays and cancellations are not only troubling for passengers, but also for airlines and airport stakeholders. Flight disruption is becoming an increasingly expensive operational problem for airlines, airports and hotels to solve – in fact, T2RL, a leading airline IT industry research company, has estimated that disruptions cost the airline industry US$60b per year. Source

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Post-Merger, LATAM Airlines Soars With Digital Strategy

Post-Merger, LATAM Airlines Soars With Digital Strategy

In 2012, the merger between airlines TAM, from Brazil, and LAN, from Chile, resulted in LATAM Airlines. Four years in the making, the brand in May launched its new visual identity in more than 13 airports worldwide. By the end of 2016, more than 50 aircrafts will bear the new logo, as well as airport counters and stores. Source

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How Revenue-Based Loyalty Programs Changed the Way I Earn Points

How Revenue-Based Loyalty Programs Changed the Way I Earn Points

As billed, airlines originally suggested that revenue-based programs would be equal-to if not better than distance-based programs. So to see whether the new program lived up to its hype this week, I took a look at my mileage earnings from before and after the transition. Source

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CAAS to invest $15m in self-service programme at Changi Airport

CAAS to invest $15m in self-service programme at Changi Airport

Over the next four years, the Civil Aviation Authority of Singapore will be funding $15 million to push the introduction of self-service processes for passengers at Changi Airport. Source

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Retail in the skies is taking off

Retail in the skies is taking off

Imagine if booking your flight and buying optional travel goods were as intuitive as using a dating app. That’s the thinking behind the next incarnation of Ryanair’s mobile app, featuring “One flick”, which will enable customers to book flights and select travel extras, including upgrades, fast-track, parking and other options, using the flick-left and flick-right smartphone user-interface that’s already familiar to many. Source

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